Collecting and analyzing customer feedback is essential for improving product quality, understanding user needs, and enhancing customer satisfaction. The Product Feedback Tracker in Google Sheets is a ready-to-use tool that helps teams centralize, analyze, and visualize all product-related feedback in one place.
This tracker makes it simple to categorize feedback, track customer ratings, monitor resolution status, and identify improvement areas – all inside Google Sheets without needing any advanced software.
What Is a Product Feedback Tracker in Google Sheets?
The Product Feedback Tracker is a data-driven Google Sheets template designed to help product, support, and marketing teams log and analyze user feedback.
With automated charts, structured fields, and smart filtering, it enables teams to:
-
Track feedback trends
-
Monitor customer sentiment
-
Prioritize issues
-
Evaluate product performance
-
Speed up response time
Everything is dynamic — once you add data, the charts and dashboards refresh automatically.
Template Structure
Click to Buy Product Feedback Tracker in Google Sheets
This tracker includes four main sections:
Tracker Sheet Tab
This is the main dashboard showing insights through interactive charts.
Charts Included:
1. Feedback Type Distribution
Shows the percentage or count of feedback grouped into types such as:
-
Bug
-
Feature Request
-
Improvement
-
Complaint
-
Suggestion
This helps teams understand the nature of feedback received the most.
2. Total Feedback Received by Product
Click to Buy Product Feedback Tracker in Google Sheets
Visualizes which products receive the most user feedback — useful for product performance and engagement analysis.
3. Customer Rating by Category
Shows average ratings across categories such as:
-
Ease of Use
-
Performance
-
Functionality
-
Support Quality
Great for assessing product satisfaction across key dimensions.
4. Feedback by Priority
Displays feedback volume based on priority levels:
-
High
-
Medium
-
Low
This helps teams identify urgent feedback that needs immediate action.
5. Feedback Resolution Status
Click to Buy Product Feedback Tracker in Google Sheets
Breaks down feedback into statuses such as:
-
Resolved
-
In Progress
-
Pending
-
Rejected
Helps measure team responsiveness and closure rates.
6. Customer Rating by Channel
Compares ratings across feedback channels like:
-
Website
-
App
-
Email
-
Phone
-
Social Media
You can instantly see which channels bring the highest satisfaction levels.
Click to Buy Product Feedback Tracker in Google Sheets
Search Sheet Tab
The Search Tab helps users quickly locate any record using dynamic lookup functionality.
Search By:
-
Keyword – such as “bug”, “payment issue”, “feature”
-
Field Name – such as Product Name, Feedback Type, Channel, Priority, or Status
Examples:
-
Search “High Priority” → displays all urgent issues
-
Search “Performance” → lists all performance-related feedback
Advantages of Using This Tracker
-
✔ Centralized data management for all product feedback
-
✔ Instant insights with automated charts
-
✔ Improved customer satisfaction through better visibility
-
✔ Faster decision-making using data-driven prioritization
-
✔ Highly customizable for any type of product or industry
-
✔ Cloud-based collaboration for teams across locations
Opportunities for Improvement
Click to Buy Product Feedback Tracker in Google Sheets
-
Add SLA tracking for resolving high-priority feedback
-
Include sentiment analysis for customer comments
-
Build a monthly summary report for management
-
Add conditional formatting for overdue feedback
-
Integrate Google Forms for seamless feedback submission
Best Practices for Usage
-
Keep feedback entries updated daily
-
Use standardized categories and priorities
-
Review priority-based charts weekly
-
Close feedback items promptly and update statuses
-
Use channel analysis to improve customer communication strategies
Conclusion
Click to Buy Product Feedback Tracker in Google Sheets
The Product Feedback Tracker in Google Sheets is a powerful and easy-to-use solution for managing customer feedback. It enables companies to stay organized, improve responsiveness, and align product improvements with real customer needs.
With automated charts, smart search features, and structured data input, this tracker helps teams turn raw user feedback into actionable insights that drive product success.
Visit our YouTube channel to learn step-by-step video tutorials
Youtube.com/@NeotechNavigators
Watch the step-by-step video Demo:
